Our Services

Essay Coaching • Candidacy Building • Private SAT Tutoring

Essay Coaching


Most Popular Packages

$7,500/1 college (professional 1-on-1 support with everything you need to apply to your top-choice college, including: your main Common App essay, all supplemental essays, personal branding strategy, ED/EA guidance, activities and honors list, major and minor selection, etc. This process generally takes about 6-8 weeks, meeting once a week over Zoom plus unlimited rounds of offline editing.)

$10,000/5 colleges (the best value for an entry-level package at only $2,000 per college.)

$18,750/15 colleges (everything you need to apply to a complete and balanced list of 15 Reach, Target and Safety schools, including: pros/cons of each one, ED/EA strategy, your main Common App essay, all supplemental essays, any special honors or school-specific scholarship essays, video submission guidance, research descriptions, interview prep, etc. This process generally takes 3-4 months, meeting once a week over Zoom plus unlimited rounds of offline editing.)

Full List of Options

$7,500/1 college ($7,500 each)

$10,000/5 colleges ($2,000 each)

$15,000/10 colleges ($1,500 each)

$18,750/15 colleges ($1,250 each)

$3,500/Common App Essay Only (brainstorm topics, refine writing, includes both offline editing and weekly Zoom consults)

$750/Application Review (professional offline review of one completed college application + 1-hour Zoom session to discuss feedback and suggestions)

$500/1-hour Zoom Session

$150/Initial 1/2-hour Consultation (FREE when you purchase any package)

Your essays must be extraordinary.

Admissions officers read thousands of essays each year, looking for those rare diamonds in the rough: students who have a remarkable personal story, or a deep passion for something outside the classroom, or a gifted way of looking at the world. With so many applicants vying for so few openings, you need to identify what makes you different — what makes you extraordinary — and then sell it to the best of your ability. That’s where your college essays come in. And that’s where we can help.

Read some examples of winning essays that helped our students get into top schools.

What you can expect…

We begin with a FREE half-hour consultation. We can meet on Zoom or over the phone, whichever you prefer. If you’re the student, we want to know a bit more about you: your grades, your test scores, your passions, your interests, your achievements, your intended major, and your top choice college if you have one.

If we agree to work together, we’ll request a credit card payment for the package you choose. Once we receive payment, we begin.

Our rates…

For $7,500, we help you with everything you need to apply to one college. (Our rates are the same for freshman applicants and transfer students.)

This package includes your 1) main Common App essay, plus all 2) Supplemental Essays. Supplemental Essays may be shorter, but they are just as important — if not more so — and must be approached just as thoughtfully. Supplemental Essays can be challenging because they frequently ask you to explain why you’re a good fit for that particular college. This is where our insights into each school’s unique culture, strengths, and programs are key.

This package also includes 3) strategic branding, so we position your candidacy in the best possible way including your choice of major/minor/concentrations, and covers your 4) Honors and Activities Lists, where you must present your resume highlights in the most strategic, concise form and in a way that supports your overall personal narrative. (The process for completing your first college application takes about 6-8 weeks, meeting every week over Zoom plus unlimited rounds of offline editing.)

Which essay package is right for me?

Since students always apply to more than one college (even if they apply Early Action or Early Decision), we offer discounts on package deals. For example, for $10,000 we help you with all the essays you’ll need for up to five colleges, etc. These days, the vast majority of our students apply to 15 or more colleges. The more competitive a college is, the more unpredictable their admissions response will be, even for the best students. So we compose a strategic list of Reach, Target and Safety schools to hedge our bets against all possible outcomes, including deferrals and waitlists, which have become increasingly common in recent years.

Instead of signing up for an essay package, you can also sign up for individual 1-hour Zoom sessions ($500/hour) to get live feedback on your writing, brainstorm essay topics, or discuss your application strategy. These live consultations do not include offline editing, and are not meant to replace the comprehensive nature of our complete essay packages.

How our sessions work…

We conduct our weekly writing sessions over Zoom. If you’ve already written a draft of your essay, we review it carefully, looking to improve structure, content, grammar and flow. If you haven’t started, we brainstorm topics together, paying particular attention to what makes you stand out as a candidate. Aside from academic achievement, colleges are particularly interested in finding students with passion, purpose and drive — or a compelling backstory — and we highlight these qualities in you.

After each weekly Zoom session, we give you a few days to work on your essays and email us new drafts to edit (you get unlimited rounds of edits), before reconvening the following week to discuss further improvements. We go back and forth like this, refining your writing each time, until we get them right.

NOTE: Unlike most college consultants, we do not cap a limit on how many rounds of editing we provide; we keep working with you until we get the job done.

Your college essays can’t be average — they have to make you look like a rock star.

Peter’s college essay about “garbage” helped him get into Yale where he’s studying environmental science.

Read Peter's Essay

Candidacy Building


$5,000/Accelerated 6-Month Program (a focused, execution-driven program that integrates career exploration, capstone project development, course strategy, extracurricular enrichment, summer program and competition applications, internship pathways, and research opportunities—organized around achieving one clear, high-impact outcome within six months.)

$7,500 Standard 1-Year Program (a more deliberate, exploratory program that covers the same core candidacy building elements but unfolds at a slower pace, emphasizing reflection, depth, and sustained growth rather than immediate execution)

The key to college admissions: uncommon achievement

The single most important advice we give parents is simple: start early.

Admission to a top university is a marathon, not a sprint. And while there’s a lot we can do at the 11th hour to package your student into a compelling candidate, there’s infinitely more that we can do if we start the process early—often as early as 8th or 9th grade. That’s when we sit down with students to identify what genuinely interests them, where they have the potential to excel, and how they can differentiate themselves in a sea of high-achieving applicants.

Read a Case Study of how we helped one student get into Cornell.

We don’t believe in resume padding. We don’t believe in forcing students into activities they don’t enjoy. And we don’t believe in chasing checklists. If a student doesn’t genuinely care about what they’re doing, they won’t excel—and if they don’t excel, it won’t move the needle in admissions.

Instead, we help students lean into their real interests and develop them in uncommon ways—through leadership, research, entrepreneurship, competition, service, or original projects that push them beyond their comfort zone and often align with long-term academic or career goals. This isn’t about doing more. It’s about doing something meaningful, sustained, and distinctive.

Admissions officers consistently favor students who demonstrate depth, purpose, and uncommon achievement over students with perfect grades but interchangeable profiles. Grades matter—but today, they are the baseline. What separates admitted students from rejected ones is personal spark and demonstrated initiative outside the classroom.

What it’s not…

Candidacy building is not resume padding. It is intentional growth during a student’s most formative years.

When students commit deeply to something they care about, they grow—not just as applicants, but as people. That growth is exactly what selective colleges are looking for.

Our programs…

Think of candidacy building the way elite athletes think about coaching. Talent matters—but consistent guidance, strategy, and accountability are often the difference between being good and being exceptional.

We offer two candidacy-building programs:

Accelerated 6-Month Program: Designed for students who want to achieve something concrete in a defined window—such as launching a business, securing a key internship, publishing research, or completing a major project.

Standard 1-Year Program: Designed for students who want time to explore interests, test directions, and build toward long-term distinction without rushing.

Both programs include bi-weekly 1-on-1 Zoom sessions with our founder, along with ongoing offline support. We provide guidance on extracurricular development, internships, summer programs, research ideas, competitions, course planning, capstone projects, entrepreneurship, and more.

Our sessions…

Our sessions are personal, low-pressure, and highly strategic. Every student works directly with our founder, allowing us to build real rapport and provide tailored guidance that aligns with who the student is—and where they want to go.

The best extracurricular activities 1) tap into your genuine interests, 2) show leadership and initiative, 3) create an impact on your community, and 4) differentiate you from everyone else.

Full 4-Week Course: $3,500 (Includes 8 hours of private, personalized 1-on-1 instruction, spread out over the course of 4-6 weeks, with daily practice and homework assignments, and up to 6 full-length digital practice tests)

Covers all Math and English content, time management strategies, test-taking tips, common traps, and Desmos shortcuts.

1-Week Bootcamp: $2,000 (Includes 4 hours of private 1-on-1 instruction, generally completed in a single week or two, plus 2 full-length digital practice tests)


Private SAT Tutoring

1-on-1 Remote Tutoring…

Most test prep centers feature large classrooms with no personalized attention. They are based on student volume, and they are designed as “one size fits all” programs. Our private SAT tutoring is the exact opposite. We structure our entire program to work around the specific needs and learning style of your student. And we drill areas of weakness until they become areas of strength, tracking a log of the types of questions that give you trouble. Plus, we work around your busy schedule, and conduct all of our sessions on Zoom so you never have to leave your home.

Full 4-Week Course ($3,500 for 8 hours) — This comprehensive program gives you all of the preparation you need to take the new digital SAT. We cover practice tests, test-taking strategies, time management, and all content curriculum, with weekly homework assignments. Plus we offer flexible scheduling. Most students prefer to meet twice a week, for an hour each time, over the course of 4-6 weeks. But it’s whatever works best for you and your schedule.

Either way, you get 8 hours of private 1-on-1 instruction. And students who complete our full course (including daily homework assignments and practice tests) typically see substantial improvements in their scores, up to 200+ points from their first test.

1-Week Bootcamp ($2,000 for 4 hours) — Our 1-week bootcamp is designed for students who don’t have time for the full 4-week course, but who really need to brush up on their SAT skills, whether it’s Math or English or both. Most students schedule all four sessions during a single week, but you can also spread them out over two or more weeks.

Students of our Full 4-Week Course frequently boost their SAT score by 200 points or more.